Looking for a conceptually fearless, socially fluent senior art director who leads with ideas that move culture.

You don’t think “film first” or “ad first” You think social first. You understand that today’s best ideas have legs and

made to be shared, remixed, and talked about.

As a senior art director, you’ll guide multidisciplinary teams through concepting and execution, from social media to

traditional media to emerging platforms. You’ll have a deep understanding of how each channel works and how to

make brands feel native, fresh, and alive within them.

 

What You’ll Do

●Lead and inspire an art director, designers, copywriters, performance creative strategists, and content

creators in developing bold ideas that drive brand relevance and performance.

●Elevate the creative product, ensuring work is not only platform-optimized but strategically grounded,

visually captivating, and culturally resonant.

●Partner closely with creative, strategy, and production to shape creative the strategy and the work –

guiding campaigns from concept to launch, and uphold the agency’s creative standards.

●Be active in shoots and content creation. From scrappy social productions to larger integrated

campaigns, you’ll help guide the storytelling built to flex across multiple formats and feeds.

●Mentor and grow talent, providing clear feedback, actionable direction, and a creative environment that

encourages experimentation and ownership.

●Stay ahead of culture and platforms, infusing emerging trends, creators, and tools (including AI and new

production approaches) into the team’s creative process.

●Present work confidently internally and to clients, articulating the “why” behind the creative and selling

ideas with clarity and conviction.

 

Looking For

●7-9 years of creative experience in art direction at an agency or brand

●A portfolio of social-first, culture-driven work that demonstrates conceptual range, design excellence,

and fluency across the social and traditional platforms.●

Strong visual storytelling skills and the ability to translate brand strategy into ideas that feel made for the

feed—not just posted there.

●Hands-on understanding of creative tools (Adobe Creative Suite, Figma) and a passion for evolving your

craft as platforms evolve.

●A strategic mindset: You know how to connect cultural insight, brand purpose, and performance goals into

a unified creative vision.

●Comfort operating in a fast, fluid, social-driven environment and have the ability to balance speed with

thoughtfulness and maintain high standards under pressure.

●A genuine love for culture, from fashion and film to sports, gaming, and entertainment—and a knack for

turning what’s trending into what’s timeless.

Looking for a Performance Creative Specialist who thrives at the intersection of creative strategy, social trends,

and paid media performance. This role is responsible for developing platform-first creative concepts that stop the

scroll, drive conversions, and continuously improve through testing and iteration.

 

The ideal candidate is deeply immersed in social platforms and understands how people consume content across

TikTok, Instagram, Meta, YouTube Shorts, and emerging channels. They know that performance creative isn't just

about making ads—it's about creating content people actually want to watch.

 

This person is both a strategist and a creator—someone who can develop winning creative concepts, produce

compelling assets, analyze performance, and continuously optimize creative based on data and platform trends.

 

Key Responsibilities

Creative Strategy & Concept Development

●Develop platform-native creative concepts rooted in audience behavior, platform trends, and campaign

objectives.

●Create compelling hooks, messaging frameworks, content angles, and creative briefs designed to improve

paid media performance.

●Translate media performance data into actionable creative recommendations and testing opportunities.

●Identify emerging social trends, creator formats, and platform behaviors that can be adapted for brand

campaigns.

●Balance brand storytelling with conversion-focused creative.

 

Creative Production & Execution

●Produce high-performing creative assets across static, motion, video, and UGC-inspired formats for paid

social campaigns.

●Edit short-form video content optimized for TikTok, Meta, YouTube Shorts, and other platform-specific

placements.

●Design creative that feels native to each platform while maintaining brand consistency.

●Rapidly develop creative variations and iterations based on testing plans and campaign performance.

●Leverage AI-powered creative tools to accelerate ideation, production, editing, and asset development

while maintaining a high creative standard.

●Ensure all creative is optimized for platform best practices, including hooks, pacing, captions, overlays, and

calls-to-action.

 

Performance Creative Testing

●Develop ongoing creative testing plans across paid social campaigns.

●Recommend new concepts, iterations, and optimizations based on campaign performance.

●Analyze winning and underperforming creative to uncover insights and inform future testing.

●Partner with Paid Media teams to align creative with funnel stages, KPIs, audiences, and campaign

objectives.

●Support creative reporting by identifying patterns and learnings across accounts.

 

Trend & Platform Expertise

●Stay immersed in social culture, platform updates, creator content, and emerging creative formats.

●Bring fresh inspiration and innovative thinking into client work on a daily basis.

●Understand the nuances between what works on TikTok, Instagram Reels, Facebook, YouTube Shorts,

Pinterest, and emerging platforms.

●Help clients evolve beyond traditional advertising into content that feels native to each platform.

 

Cross-Functional Collaboration

●Partner closely with Paid Media, Account Management, Strategy, and Creative teams throughout campaign

development.

●Collaborate with influencer and creator teams to develop authentic UGC concepts.

●Work alongside designers, editors, and producers when projects require larger-scale creative execution.

●Contribute to brainstorms, campaign planning, and quarterly creative strategy sessions.

 

Qualifications

●3–5 years of experience developing performance creative, paid social campaigns, or digital content.

●Agency experience strongly preferred.

Strong understanding of paid social advertising across Meta, TikTok, YouTube, Pinterest, and emerging

platforms.

●Proven ability to both develop creative strategy and produce high-quality creative assets that drive

measurable performance.

●Proficiency in creative production tools such as Adobe Creative Suite, Figma, CapCut, Canva, or similar.

●Experience creating static, video, and motion assets optimized for paid social.

●Comfort interpreting campaign performance data to inform creative decisions.

●Familiarity with AI tools that accelerate ideation, design, editing, scripting, and creative workflows.Key Traits

 

Social-First

You naturally consume and understand social platforms and recognize trends before they become mainstream.

 

Creative Producer

You enjoy making ideas happen and can quickly bring concepts to life through compelling creative assets.

 

Curious

You're constantly asking why creative worked—and how to make the next version even better.

 

Fast Thinker

You generate multiple creative ideas quickly and know how to execute them efficiently.

 

Platform Expert

You understand the unique language, pacing, and expectations of every social platform.

 

Performance-Minded

You believe great creative should drive measurable business results—not just look good.

 

Collaborative

You enjoy partnering with media buyers, strategists, creators, and account teams to build stronger campaigns.

 

Success in This Role Looks Like

●Consistently developing and producing platform-native creative that improves campaign performance.

●Building a steady pipeline of fresh concepts, creative variations, and test-ready assets across client

accounts.

●Turning media insights into stronger creative through rapid iteration and optimization.

●Helping brands feel more authentic, relevant, and engaging across social platforms.

●Staying ahead of trends and introducing new creative opportunities before competitors do.

●Increasing both the quality and speed of creative production while maintaining a high standard of strategic

thinking.

We are looking for a Senior Influencer Manager to join our growing Influencer Marketing team. This role is ideal for an experienced influencer marketer who can seamlessly move between strategy, client leadership, creator relationships, and hands-on campaign execution.

The Senior Influencer Manager will own influencer programs from initial strategy and creator identification through contracting, content development, launch, optimization, and reporting. You’ll work across a range of creator tiers—from UGC and micro-creators to established influencers and talent—and partner closely with our Creative, Social, Media, and Account teams to build programs that drive both brand and business impact.

This is a highly collaborative, fast-moving role for someone who understands that modern influencer marketing is more than securing posts, it’s about finding the right creators, developing strong creative, building authentic brand partnerships, and understanding how creator content can work across the broader marketing ecosystem.

 

Key Responsibilities

Influencer Strategy & Campaign Development

• Develop influencer strategies rooted in client objectives, audience insights, cultural trends, platform behavior, and performance data.

• Translate client briefs and business goals into clear influencer approaches, creator strategies, campaign concepts, and activation plans.

• Recommend the right mix of creator tiers, platforms, content formats, and partnership structures based on campaign objectives and budget.

• Identify opportunities for influencer content to extend beyond organic creator posts into paid social, performance creative, brand channels, and broader campaigns.

• Stay ahead of emerging platforms, creator trends, cultural moments, and shifts in the influencer landscape.

 

Creator Identification & Relationship Management

• Lead creator discovery, vetting, outreach, and selection across UGC, micro, mid-tier, macro, and larger talent partnerships.

• Evaluate creators beyond follower count, considering audience fit, engagement quality, creative capabilities, brand safety, historical performance, and paid-media potential.

• Build and maintain strong relationships with creators, managers, agents, and talent partners.

• Negotiate creator rates, deliverables, usage rights, exclusivity, timelines, and other campaign requirements.

• Develop and maintain a strong network of high-performing and reliable creator partners.

 

Campaign & Content Management

• Own influencer campaigns from kickoff through completion, ensuring programs stay on strategy, on budget, and on schedule.

• Develop clear, creator-friendly briefs that balance brand requirements with the creator's authentic voice and content style.

• Manage creator communications, content submissions, approvals, revisions, posting schedules, and final asset delivery.

• Provide thoughtful creative feedback that improves content without over-engineering or diminishing creator authenticity.

• Ensure content meets platform best practices, campaign requirements, brand standards, and applicable FTC disclosure guidelines.

• Proactively identify risks, delays, or performance issues and develop solutions before they impact the client or campaign.

 

Client Leadership

• Serve as a trusted day-to-day influencer marketing partner for clients.

• Lead influencer conversations in client meetings, campaign presentations, status calls, and strategic planning sessions.

• Clearly communicate recommendations, campaign progress, challenges, and opportunities.

• Bring proactive ideas to clients rather than simply executing against requests.

• Help clients understand the evolving creator landscape and how influencer marketing can support their broader brand and performance objectives.

 

Measurement & Optimization

• Partner with Analytics, Media, and Strategy teams to establish campaign KPIs and measurement frameworks.

• Monitor campaign performance and identify opportunities to optimize creators, content, messaging, platforms, and amplification strategies.

• Translate campaign results into meaningful insights and actionable recommendations.

• Identify high-performing creators and content that can be scaled, repurposed, or amplified through paid media.

• Contribute to campaign recaps, quarterly business reviews, case studies, and future strategic recommendations.

 

Team Leadership & Collaboration

• Provide guidance and mentorship to Influencer Managers and Coordinators, helping elevate the quality and consistency of the team's work.

• Review briefs, creator recommendations, campaign plans, and client-facing deliverables as needed.

• Help establish and improve influencer processes, workflows, templates, and best practices as the team scales.

• Partner closely with Creative, Organic Social, Performance Creative, Paid Media, Account Management, and Analytics teams to build integrated programs.

• Contribute to new business pitches, proposals, scopes of work, and influencer program recommendations.

• Help foster a culture that values curiosity, accountability, collaboration, and strong creative thinking.

 

What We're Looking For

• 5–7+ years of experience in influencer marketing, creator partnerships, social media, or a related discipline, ideally within an agency environment.

• Demonstrated experience independently managing influencer campaigns from strategy through execution and reporting.

• Strong understanding of the creator ecosystem across TikTok, Instagram, YouTube, and emerging social platforms.

• Experience working across multiple creator tiers, including UGC creators and established influencers/talent.

• Strong knowledge of creator contracting, usage rights, exclusivity, paid amplification, whitelisting/partnership ads, and FTC requirements.

• Ability to evaluate creator content through both a brand and performance lens.

• Strong client communication and presentation skills, with the ability to confidently explain and defend strategic recommendations.

• Excellent project management skills and comfort managing multiple clients, creators, timelines, and deliverables simultaneously.

• Strong negotiation skills and confidence navigating creator and talent relationships.

• A proactive, solutions-oriented mindset and the ability to operate effectively in a fast-paced, high-growth environment.

• Genuine curiosity about internet culture, creators, social platforms, and how consumer behavior is evolving.

 

What Success Looks Like

A successful Senior Influencer Manager doesn't just manage campaigns—they make the work better.

They understand which creators are right for a brand and why. They can turn a business objective into a smart creator strategy, recognize strong content before the performance data comes in, and then use that data to make the next campaign stronger.

They are trusted by clients, respected by creators, and relied upon internally. They bring solutions instead of problems, develop the people around them, and help us continually evolve what great influencer marketing looks like.

Most importantly, they thrive in an environment where the playbook is constantly changing—and are excited to help write what comes next.

We are looking for a Community Management Apprentice to join our Social team and help some of our clients show up more authentically, thoughtfully, and relevantly across social media.

This is an entry-level role designed for someone early in their career who already lives and breathes social media and internet culture. You understand that TikTok comments don't sound like Instagram comments, Reddit communities have their own rules and expectations, and brands can't simply copy and paste the same voice across every platform.

You'll be responsible for both reactive and proactive community management—responding to the people engaging with our clients while actively finding conversations, trends, communities, and cultural moments where brands have a reason to participate.

We're less concerned with years of professional experience and more interested in your instincts. You should be curious, culturally aware, an excellent writer, and genuinely excited about spending your day understanding what people are talking about online.

 

What You'll Do

Reactive Community Management

• Monitor comments, mentions, tags, direct messages, and relevant conversations across client social channels.

• Respond to community members in each brand's established voice and tone.

• Understand when a response should be helpful, funny, empathetic, conversational—or when the brand shouldn't respond at all.

• Identify customer service issues, sensitive conversations, potential crises, and other content that requires escalation.

• Work within established community management guidelines and escalation protocols.

• Flag recurring questions, feedback, complaints, and conversations that could provide valuable insights for our clients.

• Help maintain response SLAs and ensure communities feel actively managed rather than simply monitored.

 

Proactive Community Management

• Actively identify conversations where our clients have a credible opportunity to participate.

• Engage with creators, influencers, brands, publishers, communities, and cultural conversations on behalf of clients.

• Look beyond a brand's own comment section to find opportunities to build awareness and relevance across social.

• Identify emerging conversations, memes, formats, creators, and cultural moments that could create content or campaign opportunities for our brands.

• Develop proactive engagement ideas designed to increase brand visibility, conversation, and community affinity.

• Help brands behave like participants in social media rather than advertisers on social media.

 

Platform & Community Fluency

• Develop a deep understanding of how communities behave differently across TikTok, Instagram, Facebook, Reddit, Threads, YouTube, and emerging platforms.

• Understand the unwritten rules, language, humor, trends, and etiquette of different platforms and communities.

• Adapt brand voice and engagement style appropriately by platform.

• Stay current on new social features, platform behaviors, algorithms, creator trends, and emerging communities.

• Help educate the broader team on what's changing across social platforms.

 

Culture & Trend Spotting

• Stay deeply connected to internet culture, entertainment, creators, memes, sports, music, news, and broader cultural conversations.

• Identify trends early and help determine which are relevant for specific brands.

• Separate meaningful cultural shifts from trends that will disappear tomorrow.

• Bring interesting conversations, creator moments, memes, and emerging behaviors to the Social and Creative teams.

• Contribute ideas for reactive content and real-time brand participation.

• Help the team answer the question: "Why should this brand be part of this conversation?"

 

Social Listening & Insights

• Monitor community sentiment and identify patterns in what audiences are saying.

• Surface recurring questions, pain points, product feedback, cultural observations, and content opportunities.

• Track notable community interactions and proactive engagement wins.

• Help translate community conversations into insights that can inform social strategy and content development.

• Support regular community management reporting and identify opportunities to improve engagement.

 

Collaboration

• Partner closely with Social Strategists, Content Creators, Influencer, Creative, and Account Management teams.

• Share community insights that can inspire future content and creative ideas.

• Participate in social content brainstorms and contribute a culturally informed, social-first perspective.

• Learn each client's business, audience, brand voice, and social strategy.

• Support multiple client communities while maintaining the distinct voice and personality of each brand.

 

What We're Looking For

• 0–1 years of professional experience. Internships, campus organizations, personal projects, freelance work, or demonstrated social experience absolutely count.

• Deep familiarity with TikTok, Instagram, Facebook, Reddit, Threads, and YouTube—not just how to post, but how people actually behave on each.

• A genuine interest in internet culture and the conversations shaping it.

• Strong writing skills and the ability to communicate personality in very few words.

• The ability to quickly adapt writing style to different brand voices.

• Strong instincts around humor, tone, timing, and cultural relevance.

• Curiosity about why certain content, conversations, and communities gain traction.

• Good judgment and an understanding that being culturally relevant doesn't mean every brand belongs in every conversation.

• Strong attention to detail, organization, and follow-through.

• Comfort working in a fast-moving agency environment across multiple brands and industries.

• A willingness to learn, experiment, receive feedback, and develop quickly.

 

You'll Probably Love This Role If...

Your screen time report is slightly embarrassing.

You know about a TikTok trend before someone sends it to you.

You understand why Reddit cannot be treated like Instagram.

You notice when brands show up brilliantly in comment sections—and when they're trying way too hard.

You have opinions about which brands actually understand social media.

You can explain the difference between something that's trending and something that's actually culturally relevant.

And when something interesting starts happening online, your first instinct is to ask: "Could one of our brands do something with this?"

 

What Success Looks Like

In your first year, you'll develop from someone who understands social media intuitively into someone who understands how to apply those instincts strategically for brands.

You'll learn how to manage communities at scale, develop distinct brand voices, identify cultural opportunities, navigate sensitive conversations, and turn what audiences are saying into insights that make our social work stronger.

Over time, we want you to become someone our strategists and creatives actively seek out because you know what's happening in the community before everyone else does.

Are you the person your friends turn to for the latest meme, trend, or viral video? Do you live to tell stories and connect with audiences through compelling social media content? We are looking for a Content Creator to join our award-winning agency, and we want you to help us create campaigns that break through the noise.

 

WHO YOU ARE

You are a creative force, fluent in the language of social media storytelling. You move seamlessly from big-picture ideation to hands-on execution, crafting everything from viral-style Reels to sharp, engaging copy. You thrive on feedback, are driven by results, and have a keen eye for the trends that will give our clients a competitive edge.

 

WHAT YOU’LL DO

• Conceptualize & Create: Translate overarching brand strategies into powerful, monthly content concepts for your clients. You will own the creative process from briefing to content execution.

• Hands-On Content Development: Personally design and produce a high volume of social-first content, including but not limited to, editing engaging TikToks/Reels, designing compelling graphics and memes in Canva, and writing sharp, platform-native copy.

• Client Communication: Act as a creative point of contact for your clients. You will build strong relationships, present monthly content calendars, and expertly incorporate feedback.

• Strategy & Innovation: Partner with account and strategy teams to deepen our content approach. You’ll stay on the pulse of new platforms, AI tools, and cultural trends, bringing fresh ideas to the team and ensuring our work is always innovating.

• Drive for Results: Keep a close eye on content performance, using data and insights to optimize your creative approach and contribute to client growth, retention, and the creation of award-winning case studies.

 

WHAT YOU’LL BRING

• 2+ years of content creation experience, preferably with a background in a fast-paced agency environment.

• Mastery of short-form video, with advanced skills in CapCut (or similar mobile editing apps) and a portfolio of iPhone-first TikToks/Reels that demonstrate your creativity.

• Strong design sensibility with proficiency in Canva. You know how to create visually appealing content and when to collaborate with a graphic designer for more complex needs.

• Exceptional social copywriting skills, with a knack for writing social-forward hooks and captions that stop the scroll.

• Proven experience in presenting creative work with confidence and clarity.

• A deep curiosity for AI and an excitement to explore how new tools can enhance creative execution.

• Willingness to travel. While our ideal candidate is in Atlanta for our hybrid role and studio access, we are open to exceptional remote candidates within the U.S. willing to travel for key meetings and shoots (approximately 1-2 times per month).

Seeking a motivated Sales and Business Development professional with a specialized focus on developing their own out-bound sales funnel to help grow our Analytics division. This person will have the full territory of the USA and a rich commission schedule.  The ideal candidate will be passionate about selling data-driven solutions, including data warehouses, segmentation strategies, predictive modeling, and dashboard development, to prospective clients.

 

Responsibilities:

• Lead and oversee the operational sales process for new business opportunities centered around net-new outbound analytics projects within our agency.  For purposes of clarity, this person may handle some in-bound, but a the goal and KPI for this person is the ability to create net-new sales opportunities by networking, marketing, and other means.  

• Drive and coordinate the development of comprehensive proposals, RFIs, RFPs, and presentations specifically tailored for multi-solution analytics projects.

• Implement a detail-oriented and process-driven approach to ensure the accuracy and high-quality delivery of pursuit materials.

• Collaborate closely with sales leaders, analytics solution leads, delivery teams, marketing, finance, and other pertinent teams to fulfill pursuit requests.

• Take full ownership of the pursuit process from assignment to completion, ensuring seamless execution and timely delivery.

• Manage the entire response process for new business opportunities, from kickoff to submission, including content compilation, meeting scheduling, and research coordination.

• Develop and maintain relationships with partners who refer new opportunities to the company

• Partner with marketing to follow up with and nurture new leads, identify opportunities, and maintain relationships until the timing is right for engagement

• Create and harvest thought leadership materials to help spur opportunities

 

Qualifications:

• Proven track record in sales and business development within the digital agency space, with a focus on selling analytics projects.

• In-depth knowledge and experience in discussing and selling data warehouses, MMM, segmentation, predictive modeling, dashboarding, and other analytics solutions…or at least some portion of the above list.

• Exceptional communication and presentation skills, with the ability to effectively convey complex technical concepts to non-technical stakeholders.

• Strong analytical mindset with the ability to understand client needs and translate them into actionable analytics strategies.

• Self-motivated, goal-oriented, and able to thrive in a dynamic, fast-paced environment.

• Proficiency in CRM software and sales tracking tools.

• Ideally this person has at least a conversational understanding of digital media as well

 

Other positives:

1. Chance to spend a lot of time with C-suite executives

2. High upside commission schedule uncapped

Seeking a Manager, Paid Media to lead media strategy, budget stewardship, and performance outcomes for a portfolio of key client accounts based out of our Atlanta (ATL) office. This role owns the day-to-day direction of a client roster spanning strategy, execution oversight, and reporting, while directly managing and mentoring Analysts and Senior Analysts. The Manager acts as a key client-facing leader, translating performance data into strategic recommendations and ensuring the team delivers consistent, high-quality work across every paid media channel.

Note: Job responsibilities are cumulative by design. In addition to the responsibilities outlined below, the Manager is expected to remain fluent in and, when needed, hands-on with the day-to-day work of preceding tiers (Analyst, Sr Analyst), including tasks not explicitly defined in this document.

 

Key Responsibilities

Strategy Development

• Lead the development of overarching media strategies for key accounts

• Drive market research and identify key insights for strategic decision-making

• Oversee competitive intelligence and strategic responses

• Define and evolve channel and platform strategies for optimal performance

• Approve and present strategic media plans to clients

 

Budget Management

• Oversee multiple campaign budgets for key accounts

• Develop and implement departmental budget strategies and guidelines

• Conduct high-level financial performance reviews and cost analysis

• Lead client discussions on budget reallocation and value

• Manage agency-side financial reconciliation and reporting for clients

• Collaborate with finance on invoicing and payment processes when necessary

 

Campaign Optimization

• Oversee performance management for key accounts across assigned team

• Contribute to defining and implementing best practices for performance optimization across the department

• Evaluate and select appropriate performance optimization technologies and tools

• Lead team training on advanced bid strategies, automation, and methodologies

• Drive innovation in performance management approaches and automation

• Accountable for performance and ROI outcomes across their assigned client portfolio

 

Targeting & Audience Research

• Direct and QA targeting research across assigned team members and client accounts

• Synthesize audience insights from multiple accounts into portfolio-level targeting intelligence

• Own the integration of first-party and third-party data into targeting strategies for the portfolio

• Identify and resolve targeting inefficiencies across accounts; set expectations for audience refresh cadence

• Contribute to defining team best practices for audience identification, segmentation, and testing

• Present targeting rationale and recommendations directly to clients; advise on expansion opportunities

Creative Asset Management

• Oversee creative asset management practices across all team members and assigned accounts

• Ensure consistent application of naming conventions and versioning protocols across the portfolio

• Synthesize creative performance insights across accounts; lead creative review discussions with clients

• Serve as the primary paid media liaison to Creative and Ad Ops teams on asset workflow and trafficking

• Identify creative bottlenecks and escalate to Sr Manager or Creative leads with recommended solutions

• Contribute to creative testing frameworks and asset rotation best practices for the team

Reporting & Insights

• Lead the development of advanced reporting frameworks and dashboards

• Conduct in-depth performance analysis, identifying root causes, risks, and opportunities

• Present complex insights and recommendations to clients and internal stakeholders

• Ensure team adherence to proper QA and reporting best practices

Platform & Channel Expertise

• Serve as a subject matter expert (SME) for multiple ad platforms

• Lead the adoption of new platform features and betas

• Develop and implement advanced campaign structures

• Provide formal training and guidance to junior team members

• Evaluate and recommend new platforms or channels

• Develop and own relationships with platform representatives

• Maintain mastery of QA best practices

Competitive Analysis

• Review and approve Sr Analysts' competitive analysis and strategic response recommendations before they reach clients

• Delegate day-to-day competitive analysis across the team, ensuring consistent quality and cadence across their account group

• Develop strategic responses to competitor activity and market shifts for their assigned client roster

• Present competitive landscape findings and strategic POV directly to clients within their portfolio

• Flag competitive threats or opportunities that warrant escalation beyond their own accounts

Team Leadership & Mentorship

• Lead specific projects or initiatives within the team

• Manage and mentor junior analysts, analysts, and senior analysts, providing guidance and support

• Delegate tasks effectively and provide clear instructions

• Conduct performance reviews for junior team members

• Foster a culture of continuous learning and improvement within the team

Client Communication

• Lead day-to-day communication with key client contacts (Tier C & D)

• Present strategic media plans, reports, and optimization recommendations directly to clients

• Manage client expectations

• Work with their team and Account Managers to prepare and conduct regular performance review meetings

• Proactively identify and flag client issues or opportunities

Cross-Team Collaboration

• Represent the media team's needs and knowledge in cross-functional meetings (e.g., with Creative, Account, Analytics teams)

• Serve as the platform media strategy lead for internal project teams

• Ensure seamless information flow between media execution and account management

• Collaborate with the Creative team to develop media-first assets and testing plans

• Drive collaboration on campaign launches and complex optimizations

Qualifications

• 5+ years of paid media / digital marketing experience, with prior experience managing campaigns across platforms such as Meta, Google Ads, and programmatic/DSP tools

• Demonstrated experience owning client relationships and presenting strategy, performance, and budget recommendations directly to clients

• Prior experience managing, mentoring, or leading junior team members

• Strong analytical skills with the ability to translate performance data into clear, actionable recommendations

• Proven ability to manage multiple accounts, budgets, and competing priorities simultaneously

• Excellent written and verbal communication skills

• Based in or willing to work from the Atlanta (ATL) area

What Success Looks Like

• Client portfolio consistently hits performance and budget targets, with proactive flagging of risks and opportunities

• Team members report clear direction, effective delegation, and strong mentorship

• Media strategies and reporting reflect a high bar for quality, consistency, and client-readiness

Seeking a Manager, Paid Media to lead media strategy, budget stewardship, and performance outcomes for a portfolio of key client accounts based out of our Atlanta (ATL) office. This role owns the day-to-day direction of a client roster spanning strategy, execution oversight, and reporting, while directly managing and mentoring Analysts and Senior Analysts. The Manager acts as a key client-facing leader, translating performance data into strategic recommendations and ensuring the team delivers consistent, high-quality work across every paid media channel.

Note: Job responsibilities are cumulative by design. In addition to the responsibilities outlined below, the Manager is expected to remain fluent in and, when needed, hands-on with the day-to-day work of preceding tiers (Analyst, Sr Analyst), including tasks not explicitly defined in this document.

 

Key Responsibilities

Strategy Development

• Lead the development of overarching media strategies for key accounts

• Drive market research and identify key insights for strategic decision-making

• Oversee competitive intelligence and strategic responses

• Define and evolve channel and platform strategies for optimal performance

• Approve and present strategic media plans to clients

 

Budget Management

• Oversee multiple campaign budgets for key accounts

• Develop and implement departmental budget strategies and guidelines

• Conduct high-level financial performance reviews and cost analysis

• Lead client discussions on budget reallocation and value

• Manage agency-side financial reconciliation and reporting for clients

• Collaborate with finance on invoicing and payment processes when necessary

 

Campaign Optimization

• Oversee performance management for key accounts across assigned team

• Contribute to defining and implementing best practices for performance optimization across the department

• Evaluate and select appropriate performance optimization technologies and tools

• Lead team training on advanced bid strategies, automation, and methodologies

• Drive innovation in performance management approaches and automation

• Accountable for performance and ROI outcomes across their assigned client portfolio

 

Targeting & Audience Research

• Direct and QA targeting research across assigned team members and client accounts

• Synthesize audience insights from multiple accounts into portfolio-level targeting intelligence

• Own the integration of first-party and third-party data into targeting strategies for the portfolio

• Identify and resolve targeting inefficiencies across accounts; set expectations for audience refresh cadence

• Contribute to defining team best practices for audience identification, segmentation, and testing

• Present targeting rationale and recommendations directly to clients; advise on expansion opportunities

Creative Asset Management

• Oversee creative asset management practices across all team members and assigned accounts

• Ensure consistent application of naming conventions and versioning protocols across the portfolio

• Synthesize creative performance insights across accounts; lead creative review discussions with clients

• Serve as the primary paid media liaison to Creative and Ad Ops teams on asset workflow and trafficking

• Identify creative bottlenecks and escalate to Sr Manager or Creative leads with recommended solutions

• Contribute to creative testing frameworks and asset rotation best practices for the team

Reporting & Insights

• Lead the development of advanced reporting frameworks and dashboards

• Conduct in-depth performance analysis, identifying root causes, risks, and opportunities

• Present complex insights and recommendations to clients and internal stakeholders

• Ensure team adherence to proper QA and reporting best practices

Platform & Channel Expertise

• Serve as a subject matter expert (SME) for multiple ad platforms

• Lead the adoption of new platform features and betas

• Develop and implement advanced campaign structures

• Provide formal training and guidance to junior team members

• Evaluate and recommend new platforms or channels

• Develop and own relationships with platform representatives

• Maintain mastery of QA best practices

Competitive Analysis

• Review and approve Sr Analysts' competitive analysis and strategic response recommendations before they reach clients

• Delegate day-to-day competitive analysis across the team, ensuring consistent quality and cadence across their account group

• Develop strategic responses to competitor activity and market shifts for their assigned client roster

• Present competitive landscape findings and strategic POV directly to clients within their portfolio

• Flag competitive threats or opportunities that warrant escalation beyond their own accounts

Team Leadership & Mentorship

• Lead specific projects or initiatives within the team

• Manage and mentor junior analysts, analysts, and senior analysts, providing guidance and support

• Delegate tasks effectively and provide clear instructions

• Conduct performance reviews for junior team members

• Foster a culture of continuous learning and improvement within the team

Client Communication

• Lead day-to-day communication with key client contacts (Tier C & D)

• Present strategic media plans, reports, and optimization recommendations directly to clients

• Manage client expectations

• Work with their team and Account Managers to prepare and conduct regular performance review meetings

• Proactively identify and flag client issues or opportunities

Cross-Team Collaboration

• Represent the media team's needs and knowledge in cross-functional meetings (e.g., with Creative, Account, Analytics teams)

• Serve as the platform media strategy lead for internal project teams

• Ensure seamless information flow between media execution and account management

• Collaborate with the Creative team to develop media-first assets and testing plans

• Drive collaboration on campaign launches and complex optimizations

Qualifications

• 5+ years of paid media / digital marketing experience, with prior experience managing campaigns across platforms such as Meta, Google Ads, and programmatic/DSP tools

• Demonstrated experience owning client relationships and presenting strategy, performance, and budget recommendations directly to clients

• Prior experience managing, mentoring, or leading junior team members

• Strong analytical skills with the ability to translate performance data into clear, actionable recommendations

• Proven ability to manage multiple accounts, budgets, and competing priorities simultaneously

• Excellent written and verbal communication skills

• Based in or willing to work from the Atlanta (ATL) area

What Success Looks Like

• Client portfolio consistently hits performance and budget targets, with proactive flagging of risks and opportunities

• Team members report clear direction, effective delegation, and strong mentorship

• Media strategies and reporting reflect a high bar for quality, consistency, and client-readiness

In this role you will own the day to day relationship and growth roadmap for complex accounts, leading cross pillar execution and executive level storytelling that drives retention, expansion, and measurable business impact, and stepping into the weeds when the account needs it.

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You are the steady hand and strategic lead on major accounts, with the presence to run exec conversations and the discipline to keep the machine running clean. You are not above the work, you jump in and get it done when the account needs it, whether that is tightening the story, fixing the plan, or unblocking delivery. You connect the dots across paid, retail, analytics, creative, SEO, and CRO, and you keep the team focused on what actually moves the business. You spot risk early, drive decisions with data, and coach others to raise the bar.

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Success Outcomes

• You make renewals the default by keeping stakeholders aligned, outcomes clear, and issues handled early.

• You lead QBRs and exec updates that land because the story is tight, outcome driven, and backed by what we learned.

• You run an integrated roadmap across pillars and keep internal teams aligned to priorities, sequencing, and accountability.

• You turn performance into decisions, budget shifts, and test plans that create incremental lift, not just better reporting.

• You find the next unlock for the account, shape the case, and pull the right leaders in to drive expansion.

• You keep scope clean and delivery steady by making tradeoffs explicit, documenting changes, and escalating before it becomes a problem.

• You raise team quality through coaching, cleaner briefs, stronger meeting standards, and tighter follow through.

 

Core Responsibilities

• Own the overall client partnership & day to day relationship for major accounts, including stakeholder mapping and influence strategy across marketing, ecommerce, and finance.

• Set quarterly priorities and the integrated growth roadmap, including sequencing, testing, and how we will prove impact.

• Run weekly cadences and QBRs with a clear narrative: what changed, what we learned, what we are doing next, and why it matters.

• Align pillar leads across paid media, retail marketplaces, analytics, creative, SEO, and CRO so the work runs as one plan.

• Drive decision making on budget, channel mix, audience, and creative based on performance, constraints, and incremental opportunity.

• Partner with analytics and implementation teams on measurement plans, tracking needs, experimentation hygiene, and reporting that holds up in exec rooms.

• Own account level risk management and escalation, including root cause, recovery plan, and executive communication.

• Maintain scope and resourcing discipline by surfacing tradeoffs early, documenting changes, and coordinating leadership support when needed.

• Identify expansion opportunities, lead discovery with client & internal leaders, and translate needs into a clear value story and path forward.

• Mentor and support AMs by coaching on client leadership, meeting standards, briefs, and accountability across the work.

• Keep account documentation current, including roadmaps, decision logs, risks, deliverable trackers, and stakeholder priorities.

• Support new client onboarding and transitions, ensuring clean access, governance, operating cadence, and success definition.

• Own the account operating system end to end: build the task plan, assign owners, set deadlines, run internal production cadences, and hold analysts and channel teams accountable through delivery.

• Own reporting and QA: ensure tracking and measurement are right, validate the numbers, and quality check deliverables and narratives before anything goes to the client or shows up in a QBR.

• Own financial forcasting and invoice approval for your team’s clients.

• Identify staffing needs of your team, and support broader efforts of recruitment and the interview process.

What you’ll bring  

• Bachelor’s degree or equivalent relevant experience.

• 5 to 8+ years in account management or client services, ideally in a performance marketing or integrated media environment.

• Proven experience leading complex, multi stakeholder accounts and running executive level meetings and QBRs.

• Strong operational leadership and prioritization skills across multiple workstreams and teams.

• Strong written and verbal communication skills, with the ability to turn complexity into clear direction.

• Experience coaching or mentoring junior account team members.

 

Preferred Qualifications

• Agency experience across performance plus retail media and ecommerce, supporting multi pillar retainers.

• Familiarity with retail marketplaces and retail media networks (Amazon, Walmart, Target) and how they impact full funnel planning.

• Comfort working with analytics teams on measurement realities, incrementality testing, attribution tradeoffs, and turning insights into actions.

• Experience navigating procurement and finance stakeholders with scope clarity and impact framing.

• Ability to stay calm under pressure, handle ambiguity, and drive alignment.

 

Competencies

• You can hold a room with senior stakeholders, stay direct, and keep the conversation anchored on outcomes.

• You connect cross channel work into one plan, make tradeoffs clear, and keep teams focused on what matters most.

• You use data to drive decisions, and you push for incrementality and measurement truth even when it is uncomfortable.

• You run a tight operating cadence, prevent chaos, and fix problems at the root instead of patching symptoms.

• You coach others with clear standards and make the whole account team better over time.